Consumerism vs. Conservation
According to Edward Humes in Garbology, the modern U.S. trash problem has its genesis in new ideas about consumerism that took root in the country around the middle of the 20th century. Perhaps the biggest proponent of this consumerist movement was J. Gordon Lippincott, an advertising consultant who made it his life’s goal to replace the traditional American value of thrift with the new value of consumerism. The concept of throwing things out…
read analysis of Consumerism vs. ConservationThe Power of Individuals
In Edward Humes’s Garbology, one of the biggest problems that trash reformers face is that their opponents are often large corporations with a lot of money and political influence. The plastic bag industry alone is worth billions of dollars, and it employs teams of lobbyists and public relations experts who can wield major influence with politicians and even the general public. Against such powerful opposition, it would be easy to get discouraged, but Humes…
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As Edward Humes shows in Garbology, the history of garbage in the United States is often directly connected to the history of politics in the United States. With the industrialization of the U.S. in the late 19th century, garbage and pollution suddenly became a major problem for many people across the country, particularly in urban centers like New York City. Solving these problems often fell to elected or appointed government officials, perhaps most notably…
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