Scarlett doesn’t understand the excitement she feels around Rhett because she doesn’t think she loves him. She doesn’t think she loves him because she believes she loves nice men. However, Rhett says he’s attracted to Scarlett because she
isn’t nice—she’s selfish and practical. In other words, Rhett likes Scarlett because she’s similar to him, whereas Scarlett thinks that she’s a better person than Rhett says she is.